Create spectacular visuals in your production
disguise is the platform to imagine, create and deliver spectacular visual experiences. Its award-winning extended reality (xR) solution has powered over 400 immersive real-time productions across live entertainment for music artists such as Katy Perry and Billie Eilish, film and episodic TV productions for Netflix and Amazon Prime, corporate presentations for Siemens and Verizon, and live broadcast programmes from Eurosport, MTV and ITV, in more than 40 countries.
With an ever-increasing global partner network and working alongside the world’s most talented visual designers and technical teams in live events, TV broadcasts, films, concert touring, theatre, fixed installations and corporate and entertainment events, disguise is building the next generation of collaborative tools to help artists and technologists realise their vision.
Rewarded with the Queen’s Award for Enterprise: Innovation 2022, disguise has majority backing from investment firm Carlyle Group, with Epic Games taking a minority stake.
disguise empowers broadcasters to achieve next-level real-time graphics in their productions. With disguise’s combination of reliable, scalable hardware together with its Designer software, broadcasters can:
- Previsualise, plan, design and sequence visuals for any broadcast production, easily swapping and changing elements in their existing running orders
- Connect directly with Unreal Engine for the creation and delivery of quality, photorealistic graphics
- Deliver photorealistic content without limitations
- Streamline internal processes through virtualisation software
- Manage and collaborate on content for any platform
- Deliver and align graphics content across multiple channels for both linear and digital broadcasting
- Access the ACES workflow for consistently high colour quality
- Use disguise’s cutting edge extended reality (xR) workflow to create immersive 3D virtual real-time environments
Extended Reality (xR) Workflow
disguise’s Extended Reality (xR) workflow represents the next generation of virtual production technology for broadcasters. Combining leading LED technology, advanced camera tracking and real-time graphics rendering into one seamless workflow, it creates a virtual environment with augmented reality elements visible both live on set and directly in-camera. Through the disguise xR workflow, small studio sets can extend far beyond the walls of the physical studio space allowing broadcasters endless flexibility and possibilities for their productions.
disguise xR’s key benefits for broadcasters include:
- Integration with Unreal Engine Graphics
disguise works closely with Epic Games. The workflow runs on vanilla Unreal and the open-sourced RenderStream plugin allows users to seamlessly integrate Unreal Engine into their disguise workflow from day one with minimal configuration
- Cluster Rendering for Infinitely Scalable Content
Cluster rendering unlocks the limitations of a virtual production studio or immersive installations by scaling out real-time content to an unlimited capacity. This is achieved by spanning real-time content over more than one disguise server as each machine renders a fragment of the final content frame to increase render power. Developed to support Unreal Engine’s nDisplay capabilities, the technology also removes the need to manually configure the nDisplay cluster by allowing it to be automatically set up through the disguise interface
- Supporting a Wide Range of Broadcast Workflows
Through disguise’s recent acquisition of Polygon Labs, users of both disguise and Polygon Labs will soon be able to benefit from easy-to-manage, data-driven graphics workflows, as well as extended design and production capability for graphics
disguise xR has revolutionised the broadcast and virtual production landscape, powering some of the world’s biggest broadcasts like Turner Sports’ coverage of the 2021 NHL Hockey season, the MTV VMAs, ITV Sport’s coverage of the Euro 2020 football tournament and TV Azteca’s coverage of the 2020 Olympic Games.
Key Clients in the Region
Over 300 studios powered by disguise xR have been built in over 40 countries around the world in the last two years to meet the growing demand for its leading technology. Recently, disguise signed up the very first virtual production studio in the Middle East — Fractal Studios. Delivering professional technology solutions since 2011, Fractal Studios’ in-house services and products span augmented and virtual reality, holograms, mechatronics, digital signage, interactive display systems, LED displays, 3D and app development and much more.
disguise has worked extensively with Creative Technology Middle East, particularly on projection mapping and fixed installation projects provided for Dubai’s Expo 2020. disguise is supporting them with the disguise gx 2c media servers that will power their latest xR virtual event studio dedicated to the region.
88-89 Blackfriars Road
Tel: +44 20 7234 9840
Regional Sales Manager, Middle East & India